SEO is a necessity but you should take it positively and invest in it just like you invest on other things. It would make your site come up on search results after which you will start getting natural traffic.
Approach a digital ad agency that has experience of making the best seo strategies 2019 for businesses like yours. The agency would make a better strategy after understanding your business and behavior of the targeted customers.
Why do I need a SEO strategy?
You need a strategy for search marketing for two reasons – adopt changes applied by Google and renew your approach according to changed needs of your clients.
How would the new strategy different from old strategies?
The new strategy would be based on present circumstances. Your digital marketing partner would consider the latest algorithm instead of the old one. He would remove the obstacles that are preventing your site from performing on search engine result pages.
Would I need a new strategy for 2020?
Yes, you would but the new strategy would be an upgrade of the 2019 strategy. Your digital marketing partner would make necessary changes to make the present strategy suitable for the next year.
Do I need a strategy for PPC as well?
Yes, you do. If you plan running PPC ads, you would need a strategy for AdWords marketing. But it is better to hire the best PPC services company Delhi NCR for AdWords marketing. Let an expert do the needful and you remain free to reap the benefits.